{"id":12843,"date":"2022-10-28T04:51:44","date_gmt":"2022-10-28T04:51:44","guid":{"rendered":"http:\/\/qik.ety.mybluehost.me\/?p=12843"},"modified":"2022-10-28T04:51:44","modified_gmt":"2022-10-28T04:51:44","slug":"more-locals-must-benefit-from-tourisms-spoils-says-st-lucian-tour-operator","status":"publish","type":"post","link":"https:\/\/caribbeantourismauthority.com\/staging\/1605\/more-locals-must-benefit-from-tourisms-spoils-says-st-lucian-tour-operator\/","title":{"rendered":"More locals must benefit from tourism\u2019s spoils, says St. Lucian tour operator"},"content":{"rendered":"<div class=\"row\">\n<div class=\"column\">\n<p>Speaking during this month\u2019s Caribbean Hotel &amp; Tourism Association (CHTA) 40th <strong>Caribbean Travel Marketplace<\/strong> in San Juan, Puerto Rico, <strong>John Mathurin<\/strong>, the general manager of St. Lucia\u2019s <strong>Serenity Vacations and Tours<\/strong>, said while he was pleased to see an \u201camazing slew of international investors\u201d engaged in the development of the tourism sector, it was important that \u201cthe indigenous, small tourism enterprises of the Caribbean participate in the ownership and bounties of the development of the tourism trade.\u201d<\/p>\n<p>Mathurin, who currently serves as first vice president of the <strong>Saint Lucia Hospitality &amp; Tourism Association<\/strong>, has led the transformation of his destination management company in St. Lucia, by dispensing with several tour vehicles and allowing other players to become owners in the tourism sector. \u201cSo right now we are training and contracting the very people we used to compete with, and you have so many indigenous people now becoming interested in tourism transportation,\u201d he disclosed.<\/p>\n<p>\u201cWe train them in customer service, etiquette, quality of service delivery \u2026 as a result, it frees us as an entity to concentrate and focus on reaching the international market,\u201d he said, explaining that this move has resulted in <strong>\u201cgreater communal spirit within the capitalistic system.\u201d<\/strong><\/p>\n<p>Mathurin showered praise on CHTA and its leaders President <strong>Nicola Madden-Greig<\/strong> and Acting CEO and Director General <strong>Vanessa Ledesma<\/strong>, for embracing the thinking and the consciousness necessary for the deeper integration of the tourism sector and local people: \u201cWe understand the needs of the small tourism enterprises and that has been echoed in every forum within CHTA Marketplace.\u201d<\/p>\n<p>\u201cWhat\u2019s also very important is that as you converse and exchange with the buyers and even the sellers, they are embracing that if we are to be able to build and diversify the tourism product, the indigenous people have to be involved,\u201d he added.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Speaking during this month\u2019s Caribbean Hotel &amp; Tourism Association (CHTA) 40th Caribbean Travel Marketplace in San Juan, Puerto Rico, John Mathurin, the general manager of St. Lucia\u2019s Serenity Vacations and Tours, said while he was pleased to see an \u201camazing slew of international investors\u201d engaged in the development of the tourism sector, it was important&hellip;<\/p>\n","protected":false},"author":1,"featured_media":12844,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[539],"tags":[],"class_list":["post-12843","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tourism-insights"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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