Tourism Insights

Tourism Insights

Diversity marketing makes dollars and sense

The Caribbean could be losing billions of dollars in tourism revenue by not fully harvesting the enormous value of diverse markets in North America...

Tourism Insights

Including more young people in tourism is critical

As the Caribbean gets ready for what is expected to be a bumper tourism season this winter, stakeholders are advised to strengthen efforts to...

Tourism Insights

Life needs the Caribbean

During the peak of the COVID-19 pandemic, Caribbean tourism industry stakeholders were often reminded of the resilience of the sector and were encouraged of...

Tourism Insights

Caribbean must prepare for increased tourism demand

Dr. Basil Springer, a change-engine consultant with decades of management experience, said the Florida-Caribbean Cruise Association’s (FCCA) call for Caribbean destinations to immediately present...

Tourism Insights

More locals must benefit from tourism’s spoils, says St. Lucian tour operator

Speaking during this month’s Caribbean Hotel & Tourism Association (CHTA) 40th Caribbean Travel Marketplace in San Juan, Puerto Rico, John Mathurin, the general manager...

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