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Dominica goes bold with new branding, marketing

Dominica, with a new brand and tourism outlook, is aiming to differentiate itself from the neighboring Dominican Republic. With the launch of its new brand and logo earlier this year, tourism officials from the Caribbean’s “Nature Island” are focusing their marketing efforts on promoting five pillars – Adventure, Agrotourism/Cuisine, Health and Wellness, Aqua/Water Adventure, and Events…

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Anguilla tourism minister says winter season could be its best ever

The British overseas territory of Anguilla believes the upcoming winter tourism season could be its best ever. Speaking to reporters at the Caribbean Tourism Organization (CTO)’s Destination Media Briefings in the Cayman Islands last week, Haydn Hughes, Anguilla’s Minister of Infrastructure, Communications, Utilities, Housing, and Tourism, said pent-up demand for Anguilla continues to be strong, and…

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Cayman Islands takes up CTO chairmanship

The Caribbean Tourism Organization (CTO) has a new chairman.  Cayman Islands Minister for Tourism and Transport Kenneth Bryan was elected as the new chairman of the inter-governmental body this week at the organization’s Annual General Meeting in the Cayman Islands. Minister Bryan, a former television journalist and youth organizer, assumes the chairmanship of the…

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St. Kitts to unveil a new brand

St. Kitts is set to launch a new brand campaign. Ellison “Tommy” Thompson, CEO of the St. Kitts Tourism Authority, made this disclosure to the media during the Caribbean Tourism Organization’s Destination Debriefings in the Cayman Islands this week. Thompson said one of the first assignments of new Minister of Tourism Marsha…

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New chairman appointed to Grenada Tourism Authority

Grenadian entrepreneur Randall Dolland is the new chairman of the Board of Directors of the Grenada Tourism Authority (GTA). Dolland’s appointment by Grenada’s new Minister of Tourism Lennox Andrews follows recent general elections across the Spice Isle, which saw young Grenadian lawyer Dickon Mitchell emerging victoriously at the polls over veteran Caribbean leader Dr. Keith Mitchell.…

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Carnival Corporation’s new leader looks to the future

FCCA President Adam Ceserano (left) and Carnival Corporation President Josh Weinstein speak during this week’s webinar. Josh Weinstein, the new President, CEO and Chief Climate Officer of Carnival Corporation & plc, is on a mission to return the cruise company to profitability following the challenges associated with the COVID-19 pandemic. During a webinar this week,…

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NCL takes delivery of Norwegian Prima

Norwegian Cruise Line (NCL) took delivery of its newest ship, Norwegian Prima, in Marghera, Venice at the renowned Fincantieri shipyard last week. The highly anticipated milestone marks the arrival of the first ship in NCL’s Prima Class that will see six new ships delivered through 2027. At 965 feet/294 meters long, 142,500 gross tons, and with capacity…

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