The Florida-Caribbean Cruise Association (FCCA) opens its 32nd annual Cruise Conference & Trade Show today in San Juan, Puerto Rico, bringing cruise executives and destination partners together to discuss business opportunities and priorities for the sector.
Hosted by the Puerto Rico Tourism Company, the conference runs through Oct. 16. One-on-one meetings, workshops and a trade show will give tourism stakeholders opportunities to engage directly with cruise line decision makers.
The program includes discussions on industry leadership, homeporting and visitor experiences, with a focus on how destinations and businesses can secure an increasing share of cruise tourism’s economic benefits.
