The Caribbean Tourism Organization’s State of the Tourism Industry Conference (SOTIC) 2025 will take place from September 30 to October 3 at Hilton Barbados, bringing together leading voices in Caribbean tourism to chart a course for the future.
The conference offers a vital platform for tourism ministers and commissioners, private sector leaders, development partners, and the media to connect, share insights and explore opportunities in emerging sectors.
Held under the forward-looking theme, “Reimagining Caribbean Tourism: Research, Relevance and the Road Ahead”, the 2025 program features focused discussions on growth areas such as sports tourism, medical tourism, and health and wellness.
This year’s event will also include the annual Regional Tourism Youth Congress, engaging “Junior Ministers of Tourism” from CTO member countries and territories in a spirited exchange of ideas and solutions from the next generation of tourism leaders.
🔗 Registration is now open: www.onecaribbean.org/sotic-2025
